Business Model Canvas and Business Plan
Location: Online
Dates: 21 & 22 November 2024
Fee: € 260
The course equips students with essential skills to create effective business plans and utilize the Business Model Canvas. Students will analyze market opportunities, set strategic goals, and outline financial projections. Covering market research, competitive analysis, marketing strategies, operations, and financial management, the course prepares aspiring entrepreneurs to articulate ideas, attract investors, and plan for sustainable growth.
This course offers a comprehensive approach to business planning, combining practical insights with hands-on activities using the Business Model Canvas. Tailored for aspiring entrepreneurs, it equips learners with the tools to articulate their ideas, attract investors, and create a sustainable growth strategy for their business.
Who is the Coach?
Julie Obi is a seasoned expert in business development and strategic planning. Specializing in creating effective business plans and utilizing the Business Model Canvas, she has led numerous workshops on entrepreneurship management, financial management, and growth strategies. With a strong track record of empowering startups, Julie equips entrepreneurs with the skills to articulate their ideas, attract investors, and drive sustainable growth. Her practical, hands-on approach ensures students are well-prepared to launch and manage successful ventures.
Schedule
Day 1
10:00 AM — 10:15 AM: Introduction
- Overview of the course objectives and agenda
- Brief introduction to Business Plans and the Business Model Canvas
10:15 AM — 11:15 AM: Lecture 1 – Introduction to Business Model Canvas
- Explanation of the nine building blocks
- How the Business Model Canvas complements the Business Plan
11:15 PM — 12:00 PM: Student Activity — Business Model Canvas Design
- Group activity: Students create a Business Model Canvas for a hypothetical business
- Presentation and discussion of each group’s canvas
Day 2
12:00 PM — 1:20 PM: Lecture 2 — Understanding Business Plans
- Key components of a Business Plan
- Importance of market research, competitive analysis, and financial projections
1:20 PM — 1:40 PM: Student Activity 2 — Business Plan Development
- Using the insights from the Business Model Canvas, students begin drafting key sections of a Business Plan
1:40PM – 2PM: Wrap-Up and Q&A
- Recap of key learnings
- Open floor for questions and further clarifications
- Next steps and assignments